Job Title: SEM Manager JB146200810 12-01-2016

Job Description:

A successful internet start-up and specialized social network is looking for an experienced SEM account manager to own paid search marketing strategy and execution. As the SEM manager you will run and monitor various campaigns, analyze results and optimize as necessary.


Responsibilities:

Run all aspects of campaign planning, execution, optimization and analysis- including keyword research, bid management, copy writing, implementation, and split testing (Ads, LPs etc.).

Monitor results, analyze key website metrics and provide recommendations to constantly continue campaign improvement.

Drive profitable traffic and sales growth - manage CPC, CTR, conversion rate, CPA and return on ad spend targets.

Identify, test and implement opportunities to enhance and optimize performance.

Produce weekly, monthly, quarterly and annual reports on campaign performance and distribute to senior management.

Run multilingual campaigns with complete local coverage, quality and accuracy.


Requirements:

  • 1+ years of experience in online marketing, specifically in a dedicated SEM function within a marketing department- a must.
  • Track record of successful management of SEM/PPC campaigns, preferably for direct-response products/services.
  • Proficiency in SEM tools and software- including keyword research tools, competitive analysis tools, bid automation software.
  • Proficiency in Google Analytics.
  • Outstanding analytical with excellent Excel skills including pivot tables, vlookup, and formulas.
  • Effective communication in both written and verbal skills- able to efficiently convey insights and findings to senior management.
  • Bachelor's degree in Mathematics / Statistics - with honors / top of class grades.

Jobs for you


Schedule a meeting



1 2 3
Upload your CV
Files uploaded
Sending! Continue:

Thank you for sending us your CV!

In the next few days, Join's evaluation team will review your application and supply you with potential opportunities. We'd love to hear from you through , .
We welcome your questions and continued feedback